The Bicycle Industry encourages Australians to buy bicycles for Christmas, a perfect, guilt free seasonal treat. A new bike for Christmas can be the ideal gift for anyone from toddlers to grandparents.
"Giving bikes to your kids has the added benefit of reducing demand for Mum's taxi. Kids who ride bikes regularly are fitter, learn better and make safer drivers later in life."

click here to download the media release
click here to download a fact sheet on children and cycling